Keep it visible

Sometimes the best business development ideas are the simpliest. This week I was once again reminded of this.
A client, who had been having trouble doing those business development tasks that she had committed to in our coaching sessions, had accomplished everything on her "to do" list. I asked her what had changed. Her response: she had posted her business development "to dos" on the white board in her office where she lists all of her critical "to dos" for the week. Making the tasks visible was all it took to get them done.
I have seen this over and over again. Whether the visibility comes from a white board in your office, a to do list on your desk, or an index card in your pencil drawer, keeping your business development goals or next steps visible can make all the difference.